MasterCard has also developed consumer marketing programs to support the significant role cities play as centers of human interaction.
Major cities like London and Chicago are building an open, interoperable transit system facilitated by MasterCard contactless and mobile payments. The streamlined operations help support investments in other infrastructure. Infrastructure Innovation and Consumer Experiences Through a powerful combination of insights, innovation and experiences, MasterCard is partnering to help build the smart cities of the future,” said Cairns. By forecasting the number of international overnight travelers, the Global Destination Cities Index shows the infrastructure needed to meet the expectations of both locals and visitors.īusinesses and governments can use the insights from the study to identify those areas – from transit to cultural experiences to infrastructure – in which investment is needed for continued growth, innovation and sustainability. In 2015, it is expected that nearly 383 million overnight trips will be made by international visitors between the Index’s 132 cities, representing a massive demand for goods, services and experiences as they spend at total of US$360 billion during their visits.Īccording to the UN report on World Urbanization Prospects, two-thirds of the world’s population will live in cities by 2050. Intellectual Insights: Understanding What Drives Global Cities “This year’s study helps us understand just how interconnected the world’s cities are and the significant role they play in connecting and empowering greater numbers of people than ever before.” “MasterCard understands the importance of cities around the world both for travelers and those who live there,” said Ann Cairns, president of International Markets, MasterCard.
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